Quality Design and Craftsmanship, Every Time.
The home is well built, solid from foundation to roof, quality materials used
throughout. Tony has great design concepts, and builds each home different
than the next. Great experience from start to finish working with Tony.
Joe Carpino, Royal Oak Read More Reviews
Why You'll Love Working With Us: Whatever You Desire From Full Modern Design To Historical Recreation Or Somewhere In Between We Can Realize Your Vision Of a New Custom Home.
  • Licensed, Insured & Properly Vetted Staff
  • 100% Transparent, Easy Process
  • Continuous Project Status Updates
  • Flexible with Your Budget
  • NO Runarounds
  • Artistic & Up-to-Date Designs
  • Superior Craftsmanship
  • No Such Thing as "Too Big" or "Too Small"
  • Financing Available
The real proof is in our results. Browse our gallery to see our work! Or Check out our reviews on google. https://g.page/trademark-building-company-inc-?gm

Leading Custom Home Building Company Serving Birmingham Michigan and the Surrounding areas. 

Licensed and Insured, We Proudly Service the Birmingham, Ferndale, Royal Oak, Bloomfield, Beverly HIlls, Troy and all of Oakland County Michigan!

Choose the right partner to bring your vision of home and family to life. The Trademark Team has the expertise and resources to bring your inspiration to reality.

Trademark makes it easy to shop for a new home. Use advanced technologies and Zoom to preview homes under construction. Take a Virtual Tour of Your Trademark Home.

Award-Winning Designs by Michigan’s Leading Architects. Homes in the $500K to $3 mil.


Trademark’s focus is on the latest trends in residential interiors and exteriors. With the help of our expert design staff, we create a home that fits your budget and lifestyle. Visit one of our projects to see the latest in residential designs. We offer a variety of cutting-edge architectural styles.

Full Modern Modern Farmhouse Contemporary American Tradition Craftsman Coastal
Prairie Style Open Floor Plan Custom Builds First Floor Master Design-Build French Country

Trademark’s virtual design studios can provide custom views for every room in the home. Flooring possibilities, a unique backsplash, and kitchen cabinets make you smile every morning when grabbing that needed cup of coffee.

Meet with a Trademark Consultant and experience the latest trends in home designs. Bring your distinctive vision to life with our unique floorplans and home styles. Increase square footage in the master bath, move a kitchen wall, or change interior paneling in the den; our design specialists can make it happen.

Trademark Serves our neighbors in Birmingham, Royal Oak, Beverly Hills, Bloomfield TWP., Bloomfield Hills, Troy, Berkley Ferndale, Clawson, Rochester, Rochester Hills, and all of Oakland County Michigan


The Trademark Story – Top Quality Custom Home Builder

Each new home built by Trademark and the McGuckin Family is exclusively unique and tailored to the needs of your family. Trademark Building Company is the newest element to the McGuckin tradition that has served the great people of Michigan for over seven decades.

The McGuckin Family began building its legacy in 1951. G&M Gutter, a company still serving top-notch builders and discriminating homeowners throughout Southeast Michigan. With two generations behind him, Tony McGuckin and his team expanded into custom home construction.

Tony discovered early on that the true vision for Trademark was building homes the way Michigan customers wanted them. Not close to what they wanted – precisely what they wanted!

No other Michigan builder delivers a custom home solution at the quality level and price point, Trademark is now famous for.

Noah – “We worked with Trademark to build our new house, and the entire process was great. Tony and his team took the time to make sure they understood what we were looking for in all aspects of the project, and our new home turned out better than we could have imagined. I’d strongly recommend considering Trademark for any project.”

Trademark’s Mission – Building Modern Custom Homes in Michigan

Our focus is listening to each customer and helping them realize their aspirations of owning a new Trademark home. We are mindful that our success is dependent on the visions and dreams of each customer and community we serve.

We create a plan using only the most experienced craftsmen and the highest quality materials. Each client is empowered to make decisions on their new home and make it their own.

Trademark is grateful for the trust our clients put in us every day. We look forward to building this shared success to prepare for a brighter future.



The Trademark Way – Top Quality Modern Custom Home Builder

Create a Trademark Home to fit your budget and lifestyle.

  1. Visit Trademark: Our virtual tours are designed to inspire and get those creative juices flowing. From beginning to end, Trademark takes the worry out of building your new home. Our team of architects gives you the tools and inspiration to build a home that is unmistakably yours.
  2. Design and Learn: From beginning to end, we make the tiresome procedure of home buying or building easy and fun. As soon as you step foot in any of our homes, your dreams are brought to life.
  3. Financing Your Dream: The most challenging part of building or buying a new home; How do I begin? Contact Trademark, and we will refer you to experts who answer every question. Work directly with Trademark and save up to 6% in commissions.
  4. Finalize: With each detail verified, we close on your loan and break ground on your new home. (Champagne is Optional) Each item from start to finish is validated, making sure your needs are met.
  5. Building Your New Trademark Home: Your construction manager keeps you in step with every phase of the process. From the first shovel of dirt to the final walk-through of your new home, we treat you as a part of our family. Trademark Craftsmen have made the company a premier builder in the community.
  6. Move-In: Sit down at the breakfast table or around your fireplace and relax; know an Industry-leading Structural Warranty protects you.


“The home is well built, solid from foundation to roof, quality materials used throughout. Tony has great design concepts and builds each home differently than the next. Great experience from start to finish working with Tony.”Joe Carpino, Royal Oak

You Will Love Working With Our Trademark Family

Our company is proud to serve Macomb, Livingston, Washtenaw, St. Claire, Wayne, Lapper, and Genesee.


Fully Vetted Staff, Licensed & Insured 100% Transparent Status Updates through our Online Portal
Superior Craftsmanship Design Build Artistic Designs
Assistance in finding a lot Construction loan references  



Michigan Custom Home Builder Financing

When it comes to building a custom home, preparation is key. From lot location to room configuration, hopeful homeowners must have “all their ducks in a row” before breaking ground.

Financing your new home can be stressful for the entire family. Trademark makes every step of the homebuying process worry-free. We offer a variety of financing options for every customer.

The Trademark Way is the belief; every family deserves the right to create or renovate their dream home. We understand this is not something that everyone can afford at any given time.

Trademark clients can save 6% by working directly with us, eliminating nearly 6% in commission costs. These commissions earned are from both the selling and listing agent on a traditional property. You are saving a lot of money and receiving more input on your new home.

If your family is considering a new home in Oakland County, Please Call Us. We have several firms with resources to help a variety of homeowners.

Our Preferred Lender:

Lake Michigan Credit Union at (248) 981-4300

  • Michigan’s Largest construction lender
  • Streamlined builder process
  • Loans with as little as 5% down payment
  • Rates can be locked in before construction starts
  • Low fees and aggressive rates

Trademark also recommends these banks:

  • Citizens Bank at (248) 699-1479
  • Independence Bank at (248) 952-4914
  • TCF Bank at (586) 553 4060

Serving Our Clients with Unrivaled Innovation

Building the home of your dreams Is an exciting process for the whole family. Undoubtedly there are a thousand questions at each step. Trademark Innovation answers those questions with our revolutionary Home Portal.

Log in to your secure gateway and discover the excitement of your new home. We put a variety of information (there is a LOT) at your fingertips. Upgrades, financial decisions, questions to your lead contractor, photos, and much more are available any time of the day or night.

Do away with the garbled communications other contractors use; confusing emails, unreadable faxes, and who knows about those text messages—simple communication in real-time with the Trademark Home Portal.

  • Selection Sheet, stay on schedule; all the pertinent information about your new home is displayed on a color-coded list. Upcoming decisions are flagged automatically.
  • Change Orders and Expenses, no more sticker shock; every outlay is reflected on the expense sheet. See how different choices on things like cabinets or garage doors affect the bottom line.
  • Milestones, building a new home is an involved process with specific milestones that are completed on schedule. Check your builder’s progress and see what is coming up.
  • Questions, ask your builder a question, and the answer is displayed on the list. (thousands of questions may be a tad too much)
  • Photos and Files, every piece of information through the entire process stored in a single folder. A great way to stay organized.
  • Warranty, submit warranty claims online after your new home is finished.
  • Updates by Email, alerts, and tracking any incoming information by your builder is so much easier.


James and Kate Gwaltney -  “After we purchased our home from Trademark, we hired them right away to finish out the basement - Tony and his team did an outstanding job! Over the past few years, Tony and his team have always been there if we need them!”